What is search ads campaign? A search ads campaign refers to a type of online advertising campaign that focuses on placing ads within search engine results pages (SERPs). These campaigns are typically run on search engine advertising platforms such as Google Ads, Bing Ads, or Yahoo Gemini. The main objective of a search ads campaign …
Optimizing a Google Ads campaign involves making changes to your ad campaigns and ad groups to improve their performance and achieve your advertising goals. There are many factors that can be optimized in a Google Ads campaign, including: Keywords: Identifying the most relevant and effective keywords to target in your ad campaigns. Ad copy: Writing …
Good news for all advertisers that now Google has added seven new Quality Score reporting columns that will provide transparent information about keywords. Quality score is one of the important factors for getting clicks & conversion at low cost from search ads. Now you can deep analyze the quality score improvements using following new …
Google Announced – New Quality Score reporting columns Read More »
If your are frustrated from Adwords account bad performance and want to right analysis of your account then hopefully click on Google Adwords Dimensions Tab and view the following data. Conversions: By selecting this sub-tab you can find the information about name and category of conversion. Report significance: Through this report, you find detailed data about …
April 20, 2017, Google has rolled out the Smart display campaign for all. Now Advertisers easily reach to the profitable & potential customers on google display network (GDN). What are Smart display campaigns? According to Google, now over 3 million apps & websites on the Google Display Network (GDN) so it’s very tough task to …
Smart display campaigns – A New Display Ads Campaign rolling out to all Read More »
Today I am discuss about URL error & response codes, especially about 404 Error & Types of 404 Error which is detect by Google bots. According to Google Webmaster Crawl Errors report, you are able to see following type of URL Error in your website webmaster (search console) in case of Google bots find …
How soft 404 pages are harmful for your Google ranking & Solution? Read More »
