If you are looking replacement of Adwords and would you like to do experiment on other network for your ecommerce website promotion then now Bing has started to provide shopping ads options.
Yes! It’s true; Bing has launched products listing ads option for UK and Australian users even for US audience it’s already exist since form 14 July. Bing is speedily improving its services and support system and launching of products listing ads is new achievement of Bing. This news a great opportunity for eCommerce entrepreneurs and for digital marketing world because everyone most of looking some news platforms for advertisement of their products.
14th July Bing had launched product listing ads for US audience and for few marketers and now Bing has increased boundaries to UK and Australia. This time Bing shopping campaign in Beta version and just for 3 countries but possible that in future we can see shopping ads option in more countries.
Steps to set-up Bing Shopping Campaign:
A procedure for set up Bing merchant centre and shopping ads is not different from Google shopping ads setup steps. Just follow 4 steps for setups Products Ads:
- Claim your domain Step
- Create your store
- Upload Catalogue
- Create Bing Shopping Campaigns
Steps for Setup Bing Merchant Center
- In Bing Ads, click Tools and then select Bing Merchant Center.
- Click Create store.
- Enter your store info.
- Make sure to select one or more Display options, which are Product ads and Rich captions.
- If you want to create product ads in Bing Ads, select Product Ads.
- Click Finish.
Remember some things:
- Store name is required and cannot be changed later and it will appear in your Product Ads, so accuracy is important.
- Destination URL has to have been verified using Bing Webmaster Tools. It must also comply with URL formatting rules such as starting with a protocol (http:// or https://).
- You must select at least one Display option: Product Ads or Rich Captions.
It’s possible that you will be not see the Bing Merchant Center option in tools, because still Bing shopping campaign is in beta version and available for selected countries.
[wysija_form id=”1″]