In coming weeks we will be see a new report editor tool in Adwords. 5 Aug 2015, Google has announced new reporting tool for easy drag and drop analysis of Adwords account performance.
History:
The real fact is Google had told about new reporting interface in “Step inside the future of AdWords”, 22 April 2014 Live stream. And after 1 year 3 month, Google has roll out this tool for users.
What’s new thing in report editor?
When we prepare the Adwords campaign, adgroups, keywords and ads reports, some time we face difficulty at the time of large data analysis. But now in coming months through the new Adwords reporting tool we can easily analyze the performance of campaign with in the same browsers and without report downloading and editing headache.
Key features of this reporting tool:
- explore your data with simple drag and drop actions
- sort, filter, and pivot your data to focus on the slices of information you need
- visualize your data in pie, bar, or line charts to reveal powerful insights
- apply multiple segmentations to analyze your data with finer granularity
How it will be change our data analysis experience?
Due to the filter, pie, pivot and bar line charts, we will be deep understand about which Adwords campaign, Ad groups, keywords, ads as well as search terms are more profitable and in which needs more improvement.
What is current status?
All types of report are visible at present but to analyzing those reports is time consume task and we cannot constant compare the reports to each other. For exam: if I want to compare device report with campaign report then No any direct way to analyze those reports.
But after report editor lives, you will easily compare such types of report directly.
When I find this tab in my account?
We can see in announcement first line from Adwords inside blog as well as following Image. It is possible that in coming months we will see the report tab live in our account.
